Cookie Policy
How we use cookies on our website
Last Updated: November 2025
1. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.
Cookies allow a website to recognise your device and store some information about your preferences or past actions. This helps us provide you with a better experience when you browse our Website and also allows us to improve our Website.
2. How We Use Cookies
Fishing Art Platform ("we", "our", or "us") uses cookies to enhance your experience on our Website. We use cookies for the following purposes:
- To enable certain functions of the Website
- To provide analytics and improve Website performance
- To store your preferences
- To personalise content and advertisements
3. Types of Cookies We Use
3.1 Essential Cookies
These cookies are necessary for the Website to function properly. They enable basic functions like page navigation and access to secure areas of the Website. The Website cannot function properly without these cookies.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your session while browsing the Website | Session | Essential |
| game_score | Stores your FS points and game progress in the mini-game | Session | Essential |
| user_preferences | Stores your language and display preferences | 1 year | Functionality |
| cookie_consent | Remembers your cookie consent preferences | 1 year | Essential |
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. This helps us improve the Website's functionality and user experience.
We use Google Analytics, which uses cookies to collect information about how visitors use our Website. Google Analytics cookies are used to store information, such as:
- What time your current visit occurred
- Whether you have been to the Website before
- What site referred you to the web page
- Which pages you visit and how long you spend on each page
- What actions you take on the Website (clicks, scrolls, etc.)
- Your device type and browser information
- Your approximate geographic location (country/city level)
Google Analytics cookies include:
- _ga: Used to distinguish users (expires after 2 years)
- _gid: Used to distinguish users (expires after 24 hours)
- _gat: Used to throttle request rate (expires after 1 minute)
- _gac_*: Contains campaign-related information (expires after 90 days)
For more information about Google Analytics cookies, please visit Google Analytics Cookie Usage.
We use Google Analytics with IP anonymisation enabled, which means your IP address is anonymised before being sent to Google Analytics servers.
3.3 Functionality Cookies
These cookies allow the Website to remember choices you make (such as your language preference, display settings, and game preferences) and provide enhanced, more personal features. These cookies enable the Website to provide enhanced functionality and personalisation.
Functionality cookies may store:
- Language preferences
- Display settings (theme, font size, etc.)
- Game preferences and settings
- Previous form data (to save you time)
- Video player preferences
These cookies are not strictly necessary for the Website to function, but they enhance your browsing experience.
3.4 Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the Website and deliver advertisements on and through the Website.
Google Maps
Our Website uses Google Maps to display location information. Google Maps may set cookies to remember user preferences and improve user experience. Google Maps cookies may include:
- NID: Used to remember your preferences and other information (expires after 6 months)
- Various session cookies for map functionality
Google Maps may also collect information about your location when you interact with the map. For more information about Google's use of cookies, please visit Google's Cookie Policy.
Social Media Cookies
If you interact with social media features on our Website (such as sharing buttons), those platforms may set cookies. We do not control these cookies. Please refer to the respective social media platforms' privacy policies for more information.
4. Cookie Consent
Under UK law (Privacy and Electronic Communications Regulations 2003, as amended), we are required to obtain your consent before placing non-essential cookies on your device.
When you first visit our Website, you will be presented with a cookie consent banner. You can choose to accept or reject non-essential cookies. Essential cookies cannot be disabled as they are necessary for the Website to function.
You can change your cookie preferences at any time by adjusting your browser settings or contacting us using the contact information provided below.
5. Managing Cookies
Most web browsers allow you to control cookies through their settings preferences. However, limiting cookies may impact your experience of our Website.
5.1 Browser Settings
You can manage cookies through your browser settings. Here are links to help you manage cookies in popular browsers:
5.2 Opt-Out Tools
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.
6. Cookies Used by Third Parties
We work with third-party service providers who may also set cookies on your device when you visit our Website. These third parties include:
- Google: For analytics (Google Analytics) and maps services (Google Maps)
- Website Hosting Providers: For website functionality and performance
- Content Delivery Networks (CDNs): For faster content delivery
- Security Services: For website security and fraud prevention
These third parties may use cookies to collect information about your online activities across different websites. We do not control these third-party cookies, and you should check the relevant third-party website for more information about their use of cookies.
Important: Third-party cookies are subject to the privacy policies of the respective third parties. We are not responsible for the privacy practices of third-party websites or services.
7. Do Not Track Signals
Some browsers incorporate a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Currently, there is no standard for how DNT signals should be interpreted. As a result, our Website does not currently respond to DNT browser signals or mechanisms.
8. Local Storage and Similar Technologies
In addition to cookies, we may use other similar technologies such as local storage, session storage, and web beacons. These technologies work similarly to cookies and are used to store information on your device.
8.1 Local Storage
Local storage allows us to store larger amounts of data on your device. We use local storage to:
- Save your game progress and FS points in our Art-Style Fishing mini-game
- Store your preferences and settings
- Cache content for faster loading
- Remember your form data
Local storage data persists even after you close your browser, unlike session storage.
8.2 Session Storage
Session storage is similar to local storage but is cleared when you close your browser. We use session storage for temporary data that only needs to persist during your browsing session.
8.3 Web Beacons
Web beacons (also known as pixel tags or clear GIFs) are small images embedded in web pages or emails. We may use web beacons to:
- Track when emails are opened
- Monitor website traffic patterns
- Verify that content is being viewed
8.4 Flash Cookies
We do not currently use Flash cookies (also known as Local Shared Objects), but if we do in the future, we will update this policy accordingly.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Cookie Policy on this page and updating the "Last Updated" date.
You are advised to review this Cookie Policy periodically for any changes. Changes to this Cookie Policy are effective when they are posted on this page.
10. Your Rights
Under UK GDPR and the Data Protection Act 2018, you have certain rights regarding cookies and your personal data:
- Right to be informed about the use of cookies
- Right to consent to non-essential cookies
- Right to withdraw consent at any time
- Right to access information stored in cookies
- Right to delete cookies stored on your device
11. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
- Email: [email protected]
- Phone: +44 (0) 20 7846 2874
- Address: 78 Marina Quay, London, E14 5RT, United Kingdom
12. Cookie Expiration
Cookies have different lifespans:
- Session Cookies: Expire when you close your browser
- Persistent Cookies: Remain on your device for a set period (days, months, or years)
- First-Party Cookies: Set by our Website domain
- Third-Party Cookies: Set by domains other than our Website
The expiration period for each cookie is determined by its purpose. Essential cookies typically have shorter lifespans, while analytics and functionality cookies may persist longer.
13. Impact of Disabling Cookies
If you choose to disable cookies, some features of our Website may not function properly:
- You may need to re-enter information repeatedly
- Your preferences may not be saved
- Game progress may not be saved
- Some interactive features may not work
- Website performance may be affected
Essential cookies are necessary for basic Website functionality and cannot be disabled without affecting the Website's operation.
14. Cookie Consent Withdrawal
You can withdraw your consent to non-essential cookies at any time by:
- Adjusting your browser settings to block or delete cookies
- Using our cookie preference centre (if available)
- Contacting us to request cookie removal
Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal. However, some Website features may become unavailable.
15. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:
- Posting the updated Cookie Policy on this page
- Updating the "Last Updated" date
- Displaying a notice on our Website
We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and similar technologies.
16. More Information
For more information about cookies and how they work, you can visit:
- www.allaboutcookies.org - Comprehensive guide to cookies
- ICO's guidance on cookies - Official UK guidance
- Your Online Choices - European Interactive Digital Advertising Alliance
17. Questions About Cookies
If you have any questions about our use of cookies or this Cookie Policy, please contact us using the contact information provided above. We will be happy to answer your questions and address any concerns you may have.